Case Study Icebreaker
Sector Retail
Role Art direction, storytelling, seasonal campaigns, development of brand assets for website, retail stores, social, wholesale accounts, retail stores and events.
Seasonal Campaigns
Developing a brand with attitude.
A full omni-channel retail experience. From seasonal concept development, planning and art direction to the launch of new Icebreaker stores, in-store experiences and suite of digital assets.
CREDIT Work by Luke Morreau while at Icebreaker NZ
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